The gap intelligence web-based TCO application was developed to help sales professionals more effectively demonstrate their customer’s total cost savings over time while shortening sales cycles and driving incremental revenue growth. Our TCO application is also a valuable asset for market research and marketing professionals responsible for ensuring that their products and solutions are positioned effectively vs. the competition.

The gap intelligence TCO solution offers an intuitive, graphical user experience designed to allow simple and easy analysis of the Total Cost of Ownership of printer and MFP devices. Our unique graphical interface allows you to see product pictures, drag and drop, perform intuitive “like-product” searches, evaluating dynamic results charts, and view mouse-over details. All input criteria, including page volumes, toner/ink page coverage, color/monochrome page mix, hardware pricing, service pricing, and individual consumables prices are manually adjustable, enabling you to create a customized model of the True TCO costs for very specific customer environments. Build customer filters based on price, segment, manufacturer,and an array of attributes such as speed, functionality, footprint size, and paper handling.

Our underlying database of product and pricing information is updated every week with the absolute most current, most up-to-day, market data available. The final results are exportable to PDF, Excel, and email for easy and valuable presentations to the customer.