Snack manufacturers were on to something when they created 100 calorie snack packs. Each pack provides just the right amount of goodness to satisfy your cravings without the guilt. Here at gap intelligence, we comb through a vast amount of data each week. That data can be e-commerce pricing, retail brick-and-mortar pricing, retail online pricing, manufacturer pricing, manufacturer product specifications, and contracts from US and Europe. We realize how overwhelming all that data can be. So, to provide our clients with that same level of data satisfaction as a snack pack, the gapSnapshot was born.

What is a gapSnapshot?

The gapSnapshot highlights the 4Ps of marketing (product, price, place, promotion) that gap intelligence tracks for each of its weekly, monthly and quarterly categories. We offer our clients a quick and easy way to see a “snapshot” of the data that we collect each week. This data can range from retailer SKU counts, advertising placements, shelf placements, form factors, specifications or average pricing.

These bite-sized morsels of juicy data focus on different aspects of our report each week, literally giving clients a taste of the data within our reports. Below are samples of gapSnapshots created from previous weeks for Laundry, EU MFP-Copiers, and Digital Cameras.

Laundry Snapshot

EU A3 CCopier Snapshot

Camera Snapshot

The gapSnapshot provides a simple way to digest data in a powerful visual. Stay tuned as more categories roll out with their data snacks for all to enjoy!