For Immediate Release
Contact: Erin Hartman
(619) 574-1100

– Leading North American based market research firm opens office in Germany –

SAN DIEGO – January 22, 2020 – gap intelligence, a values-led market research firm focused on information technology, consumer electronics, imaging, and home appliance industries, announced that the company is now covering the German marketplace with its industry leading data.

The California-based company will begin offering its Germany retail flyer tracking solution beginning in Q1 2020. gap intelligence’s Germany services leverage the same trusted advertisement report collection methodology as its US reports.

“We welcome the opportunity to replicate in Germany what we have done in the United States,” said Gary Peterson, CEO of gap intelligence. “Our value proposition that leads with our outstanding data, layered with meaningful insights, is one that transcends geographic markets. It’s not just dropping data on their desks, it’s about bringing that data to life with meaningful insights and analysis.”

gap intelligence’s team of industry experts bring channel expertise and insights from industry sources to provide detailed analysis on promotional cadence and regionality. gap intelligence’s Germany advertisement service offering helps clients:

  • Monitor and understand share of voice
  • Improve the ROI of trade marketing activities
  • Understand competitive pricing strategies
  • React to competitor brands’ activity
  • Refine advertising plans

“gap intelligence is well-poised for explosive growth internationally and we look forward to bringing high quality data to the market,” said Karsten Holdorf, Managing Director of gap intelligence GmbH. “With the support of our analyst team, we look forward to helping clients achieve their goals more efficiently. Our launch in Germany is a crucial step in our global expansion mission and we hope to expand to other regions soon.”

gap intelligence’s overall services include more than 25 industry segments including home appliances, wearables, smartphones, tablets, notebooks, cameras, televisions, and printing.

About gap intelligence

gap intelligence is a values-led company that works with manufacturers, resellers, and industry players within the information technology, imaging, consumer electronics, and home appliance industries to bring them up-to-the-minute market intelligence. The company was named “Emerging Business of the Year” by the San Diego Chamber of Commerce and recognized as one of San Diego Business Journal’s “Best Places to Work”. For more information, email info(at)gapintelligence(dot)com.


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