For Immediate Release
Contact: Erin Hartman
– New Category Provides Weekly Promotions Data –
DÜSSELDORF – July 13, 2020 – gap intelligence, a values-led market research firm announced that the company’s flyer service is now covering home appliances in their newly launched European branch office in Duesseldorf, Germany.
“After the successful start of our services for Consumer Electronics, the next logical step for us is to serve the demand for smart business decisions in the home appliance sector,” said Managing Director of gap intelligence GmbH Karsten Holdorf. “We want to support our clients and help them benefit from developments in this market.”
gap intelligence’s home appliance promotion tracking service combines product, pricing, and promotional data. The service provides vital insights into:
- Promotional positioning across channels
- Competitor activities and trends
- Share of marketing voice
“Expanding our coverage in Germany to include home appliances allows us to capture a better picture of the market,” said Director of Business Development Francesco Donato. “Our home appliance advertising data and analysis will provide manufacturers and resellers with the strategic insights needed to execute initiatives for future growth”
gap intelligence’s overall services to include more than 25 categories across the appliance, consumer electronics, audio, computing, and printing segments.
About gap intelligence
gap intelligence is a values-led company that works with manufacturers, resellers, and industry players within the information technology, imaging, consumer electronics, and home appliance industries to bring them up-to-the-minute market intelligence. The company was named “Emerging Business of the Year” by the San Diego Chamber of Commerce and recognized as one of San Diego Business Journal’s “Best Places to Work”. For more information go to www.gapintelligence.com, call 619-574-1100, or email info(at)gapintelligence(dot)com.
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