MIND THE GAP
THE GAP INTELLIGENCE BLOG
gapper Category Bouncing
Growth is highly encouraged at our company. Our CEO offers us a yearly professional development budget to use for courses, seminars, etc. to expand our
The German Print Flyer – There’s Life in the Old Dog Yet
In Germany and across the globe, the traditional mailbox has become less relevant in recent years. Many companies switched their invoicing processes to digital, which
Words with Herbs – Kyle Gray
1) Name? Kyle Gray 2) How did you get to gap intelligence? The year was 2005 when I first stepped foot in San Diego. The
DiSCover Your Strengths and Tendencies
Who am I and what do I do best? These aren’t existential questions, but they do provide a starting point in getting to know who
How Promotions Support Your “One Retail” Strategy, or Not
Germany’s traditional retail channel was massively impacted by CV-19. Shopper frequency immediately dropped in stores, but this bad news should come as no surprise noting
3Ts: Inspire People To Do More
gap intelligence strives to do our very best to support the local community and those in need. Through our community outreach team, the 3Ts, we
Hindsight is 2020 Webinar – Key Insights and Takeaways
2020 brought immediate and drastic changes to our industries, and those changes are likely to reshape future expectations in ways we would never have imagined
After Affect of Lockdown, or Beginning of a Store Concept Transformation?
Visiting stores here in Germany shows a similar picture at a lot of merchants these days. All departments are accessible again (with some restrictions), and
A Look into Western European Reseller Response to the Pandemic
As the junior data associate for the Europe Printer Hardware category here at gap intelligence, I research how Western European e-commerce sites have been responding
Do Different Types of Retailers Advertise the Same Ways in Germany?
A few weeks ago, we reported on the relationship between mass merchants and the home appliances industry during the lockdown. gap intelligence analyzed thousands of
The Social Responsibility of Social Media
Look around you. We are forced to focus on what is really important in our world. All of the distractions are stripped from us. What
Survival Mode: How can Copier Dealers Drive Revenue in 2020?
COVID-19 has changed everything for the copier industry. At the beginning of 2020, the industry was operating business as normal and appeared on track to