Why First-Violator MAP Enforcement is Unnecessary and Sets Bad Precedent
There are many things to worry about when it comes to brand protection and
Lookout: Great Freakin’ MAP and UPP Data
If ever there were a trivia night having to do with MAP/UPP pricing terminology
LOOKOUT, Enforcement on its Way!
Kicking off the new year with great excitement, gap intelligence launched its newest service,
Why Lookout? PC Fax, That’s Why.
Way back when dinosaurs roamed the earth and I was working as a fax
gap intelligence Extends Expertise to Price Enforcement with Lookout
- Identify MAP and UPP violations with accuracy, evidence, and ease - SAN DIEGO
MAP Policy vs. The ‘Invisible Hand’
Minimum Advertised Price (MAP) policies have been used by manufacturers and brands for years,